AR (Augmented Reality) and VR (Virtual Reality) markets, use cases, excitements, Trends and key players.

Oculus Rift.

It is clear that, when comparing the AR (Augmented Reality) and VR (Virtual Reality) markets, use cases will be more exclusive with small overlap. Entertainment (video and gaming at the forefront) will flood the VR (Virtual Reality) market; while AR (Augmented Reality) will be driven by more enterprise uses, with focuses in efficiency and safety in industrial, automotive, and logistics environments.

As a whole, Connectikpeople.co can observe that, ‘Microsoft’s Hololens will likely be a major driver of consumer AR devices, while Google Cardboard will continue to be the first choice for an inexpensive VR experience (estimated to ship around 1.5 million units by then end of 2015), and will join Samsung’s Gear VR in driving mobile-reliant device growth. 

The Oculus Rift, along with similar devices like the HTC Vive or Sony’s Project Morpheus, will be dominant among tethered devices and will drive early growth, with their successors likely continuing that lead in the space. These tethered VR devices are forecast for the highest growth among VR device types (128% CAGR 2014 to 2020), but ultimately mobile VR devices will ship more units total (25 million in 2020)’, according to ABI Research’s new Augmented Reality, Virtual Reality, and Gaming Technologies Market Research.

Major players include: Google, Samsung, Microsoft, and Facebook.