The growing dynamic behind digital asset management explained




The digital asset management solutions are witnessing an exciting growth, as increasing organizations prefer rich media content for promoting brands and products. Living now in a mobile era, the rising adoption of portable devices in enterprises has increased security requirements, thereby increasing the demand for digital asset management solutions. 
 
The dynamic is also driven by the growing demand for digital marketing applications and solutions among enterprises for different purposes, such as asset analytics and lifecycle & rights management. 

According to Research and Markets, other significant factors driving the market growth are the increasing demand for integrated solutions and the rising usage of SaaS-based solutions.
The firm also indicates that, the global digital asset management market is expected to reach USD 5.60 billion by 2025.

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