PayPal Beacon is henceforth there to make shopping more valuable and more personal for consumers and retailers.

Since Paypal has been acquired by eBay, this company deployed progressively its efforts around merchants.

In this dynamic, henceforth PayPal Beacon, aims to enable consumers to pay at many of their favorite stores.

According to David Marcus, president, PayPal, “PayPal Beacon opens the door to a
fundamentally different way to use technology to make shopping more valuable and more personal for consumers and retailers.”

The solution aims to be faster than swiping a credit card or tapping a mobile phone at the point of sale. Connectikpeople has observed that, this technology will leverage Bluetooth Low Energy.

Paypal also announced a mobile in-store API soon for 100 developers to imagine ways to make the shopping experience better.

Regarding the Availability, developers can get access to PayPal’s mobile in-store API to create Beacon-enabled shopping experiences for select retailers this year. PayPal Beacon devices will be generally available for merchants to purchase early next year.