Mobile App: check if medicine is authentic or not with a simple text message in Africa.

Fake pills and pharmaceuticals are a massive problem in the developing world. Especially in Africa.

According to the World Health Organisation estimations :they account for 30% of all medicines on sale, and kill up to 2,000 people daily worldwide.

Simons's idea from Ghana is to put a code on all packaging, enabling consumers to check if it was authentic or not with a simple text message.

mPedigree Organisation,now works with 20 Telecoms  companies and is in discussions with two dozen more. Its system has appeared on 6.5m packs of medicine and been adopted as the national standard in three different countries. The system is now being taken beyond Africa. It's become a model for the industry in India and is being extended across south Asia.

(source : The Observer)