Blackberry Improved Relevance Marketing Meta-Data: Stakes and Opportunities for Developers

Pending the upcoming launch of BlackBerry® 10, and in the light on some stakes, Blackberry seems to understand that the success of Developers app is based on marketing properly to as many customers as possible.

This means that, Developers will be able to upload multiple sets of meta-data; this includes screenshots and descriptions, which will be platform and language-specific. For example, if you want to deploy an app supporting BlackBerry® OS, BlackBerry® PlayBook™ tablets and BlackBerry 10, you can do it all under a single application submission instead of three.