Disqus launches Disqu’s Ad Content Guidelines: to address bad content.
For those who unfamiliar, Disqus is a
leading widget dedicated for the websites or Blogs to help users discover new
people, content and new discussions.
Following the launching of Promoted Discovery,
a new advertising business that aims to help advertisers reach communities
while sharing revenue with publishers, Disqus told us that they discover
everyday awesome and bad content. Therefore to
address this, they have created Disqus’ Ad Content Guidelines.
These guidelines embody their philosophies and rules when it comes to
advertising on Disqus. The final goal here is to make sure that what Disqus
surfaces doesn’t hurt.