Adobe Systems Incorporated announced the availability of the all-new Adobe® Social.
Adobe Systems continues its strategy of expansion, in this approach, Adobe
Social, now features integration with Flickr, Foursquare, Instagram and
LinkedIn, in addition to social
predictive publishing capabilities, a mobile user interface, streamlined reporting, and new collaborative features.
predictive publishing capabilities, a mobile user interface, streamlined reporting, and new collaborative features.
Billed as the first solution specifically designed to leverage the new
Adobe MarketingCloud interface, Adobe Social, is a key
element of Adobe Marketing Cloud, which enables marketers to scale social
marketing across their organizations, listen and respond to customer
conversations, and connect the dots between social interactions and business
results.
Connectikpeople has also discovered that, Adobe Social is also adding the
ability to publish content to and analyze metrics associated with LinkedIn
Company Pages and Groups, features that will support relationship-building.
Regarding the new predictive publishing feature in Adobe Social, it aims to
help social teams deliver content that will best resonate with their audience.
The new unified Adobe Marketing Cloud interface, can now surface valuable
insights and collaborate more effectively.
About Adobe Marketing Cloud
Now there’s a place that puts everything digital marketers need in one
spot. It’s called the Adobe Marketing Cloud. It includes a complete set of
analytics, social, advertising, targeting and web experience management
solutions and a social-enabled UI that brings together everything marketers
need to know about their campaigns.