HTC 2Q 2013 Results, key appointments, gained market and 3Q 2013 Outlook.



If most analysts find that, the Taiwanese company has disappointed, at HTC the stake is somewhere else.  
 We are seeing expected results as we fill the channels and meet demand for the new HTC One. .” said Peter Chou, CEO of HTC.
In fact, Connectikpeople can observe that, for 2Q 2013 Results,

HTC has generated in terms of revenues NT$70.7 billion, with gross margin of 23.2 % and operating margin of 1.5%. Net profit and EPS were NT$1.25 billion and NT$1.50, respectively.
Regarding the key appointments, Connectikpeople has nabbed: Jack Yang to president of South Asia, Sirpa Ikola to senior director of marketing for South Asia, and Lorain Wong to vice president of global PR.
Connectikpeople has also discovered that, progress was observed across Asia. This means, HTC gained market share in Taiwan, showing an improved presence in Hong Kong and warm reception of its products by consumers in Japan. In China, sales of HTC’s high-end models improved, while competition at the mid-tier and affordable intensified.
Finally, for the 3Q 2013 Outlook, it is as follows:
  • 3Q revenue is expected to be in the range of NT$50bn to NT$60bn
  • Gross profit margin is expected to be in the range of 18% to 21%
  • Operating margin is expected to be in the range of 0% to -8%
The company plans to launch a range of innovative and competitive mid-tier products in the coming months and will continue to invest in innovations and technology.
About HTC
Founded in 1997, HTC Corp. (HTC) is the creator of many award-winning mobile devices and industry firsts. By putting people at the center of everything it does, HTC pushes the boundaries of design and technology to create innovative and personal experiences for consumers around the globe. HTC's portfolio includes smartphones and tablets powered by the HTC Sense® user experience. HTC is listed on the Taiwan Stock Exchange (TWSE: 2498).

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