Novu.com launched today, provides the opportunity to earn rewards by setting and reaching health and wellness goals.



To help people take a more active role in their daily health, Medica and Novu today have launched an online portal with the goal to provide people enrolled in Medica individual and family plans the opportunity to earn rewards by setting and reaching health and wellness goals as well as discounts on health club memberships.
Connectikpeople has observed that, the Medica-Novu platform enables plan members to create personalized wellness programs that take into account their fitness levels and interests, nutrition and overall life balance. The portal also recommends tailored health and wellness programs that feature
customized coaching, nutrition and fitness goals that can be achieved in specific, manageable steps.
According to the promoters as members reach milestones in their program, they receive reward points that can be used as discounts at restaurants, retail stores, local services, and health and wellness products.
Connectikpeople also discovered that, to help participants meet their goals, the health platform suggests daily activities and educational aides including educational videos, audio tips and checklists. Members can sign up for daily reminder emails or will see the tips when they log in.
 This new platform will enable Medica individual and family plan members enhance their health and quality of life by combining a program that recognizes each member as an individual, rewards their efforts and celebrates their victories.” said Dannette Coleman, Medica vice president of individual and family business.
About Medica

Serving about 1.5 million members, Medica is a health insurance company headquartered in Minneapolis and active in the Upper Midwest. The non-profit company provides health care coverage in the employer, individual, Medicaid, Medicare and Medicare Part D markets in Minnesota and a growing number of counties in North Dakota, South Dakota and Wisconsin. Medica also offers national network coverage to employers who also have employees outside the Medica regional network.

Medica’s vision is to become the community’s health plan of choice, trusted for its integrity, respected for its service, and admired for its commitment to innovation and efficiency.

About Novu

Novu is a Minneapolis-based innovative health technology company with the sole purpose of changing the way health and wellness are delivered and impacting the daily healthy lifestyle habits of the population.

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