SAP has completed the acquisition of hybris: stakes and opportunities



This new step crossed, demonstrates the real ambitious of SAP behind this acquisition.
Henceforth, as Connectikpeople is observing, SAP is investing in the future of commerce and customer engagement, with the goal to enable businesses to deliver relevant, contextual and consistent experiences for customers across all their digitally-enabled interactions.
Under the terms of agreement, the two companies plan to combine the agile omni-channel commerce solutions of hybris with robust
enterprise technology and industry leading in-memory, cloud and mobile innovations from SAP.
 We will accelerate our vision, supporting our customers’ transformations from channel-centric to omni-channel businesses. This crosses all customer interactions, business models and industries. With hybris and SAP powering modern businesses, customers are expected to interact with them seamlessly and in real time, whether in person or via devices, and without regard to channel or location.” hybris will operate as an independent business unit under its existing leadership and will continue its commerce technology leadership for both SAP and non-SAP customers and will be known as “hybris, an SAP company.” said Ariel Lüdi, CEO of hybris, and Carsten Thoma, president and co-founder of hybris.


About hybris
hybris helps businesses on every continent sell more goods, services and digital content through every touchpoint, channel and device. hybris delivers "OmniCommerce™": state-of-the-art master data management and unified commerce processes that give a business a single view of its customers, products and orders, and its customers a single view of the business. hybris' omni-channel software is built on a single platform, based on open standards, that is agile to support limitless innovation, efficient to drive the best TCO, and scalable and extensible to be the last commerce platform companies will ever need.

About SAP
As market leader in enterprise application software, SAP (NYSE: SAP) helps companies of all sizes and industries run better. From back office to boardroom, warehouse to storefront, desktop to mobile device, SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable more than 248,500 customers to operate profitably, adapt continuously, and grow sustainably.

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