Affordability, value, safety, and the important relationship between connected vehicles and connected devices.
Connected vehicles and connected devices, we have there, what Connectikpeople.co soon #Retinknow®, calls the new IT convergence. This technological
trend is going to shape our future, in terms of improvement of our living
conditions, safety, convenience and with regard to relevant governance and sustainable
development.
But, as emerging technologies, this trend brings a spate of
perturbations and excitements, and also, people are not necessarily able to understand
and value the improvements connected vehicles and connected devices, can deliver.
It is obvious that, people place high value upon their smartphone as the
enabler of their digital identity. This means, when it comes to connected
vehicles and connected devices, successful OEMs would be those that are able to
define value addition appropriately and entice consumers with exciting
technologies at the right price point.
As part of our global commitment, Connectikpeople.co soon #Retinknow®, has
captured for you a new report, from IDC Manufacturing
Insights' . Titled “Business
Strategy: IDC's Connected Vehicle Study Highlights Value of Safety and
Convenience,” this new report aims to provide perspectives for automotive
original equipment manufacturers and other ecosystem stakeholders on consumer
expectations, including questions about affordability, value, safety, and the
important relationship between connected vehicles and connected devices.
Connectikpeople.co soon #Retinknow®, can also observe that, the report identifies
achievements to date from major automotive OEMs associating safety and
connected vehicle investments and provide guidance on how OEMs can ensure they
are delivering what the market needs and wants in connected vehicles.
The IDC Manufacturing
Insights' Consumer Connected Vehicle Study shows that
consumers are looking for safety and convenience but aren't necessarily able to
value the improvements connected vehicles can deliver. 53.8% of consumers don't
think they will have connected vehicle capabilities in their next vehicle
because they won't be able to afford it, don't want it, or don't think they
should pay for it.