Effective location-based data in real-time for mobile carriers: trends ,stakes and oppotunities.



Connectikpeople.co, soon #Retinknow is thrilled to observe that, a set of solutions emerge by com­bining new and innovative technology; self-learning algorithms; Big Data/Analytics; sensing technologies; cell tower and network infor­mation,  when it comes to provide effective location-based data in real-time. 

Within this market, long-term LBS platform vendors like TCS and Ericsson, start-ups such as Intersec, Mobile Arts, and Glopos are launching new solutions that are tailored to help mobile carriers to grab new location opportunities around retail, big data analytics, financial/banking, and advertising.

This means that, Carriers now have the necessary tools to launch aggregated anonymous big data analytics and advertising services without the need to make a major investment.  This also means that, location is key to understanding how best to optimize networks while also responding to customer problems.

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