The most critical realities around Big Data and analytics in the coming year.

It is obvious and clear that, the emerging technologies like Big Data and analytics will transform our  living and working conditions, they will generate new business opportunities, but, at Connectikpeople.co we remind that,  when it comes to Big Data and analytics, we have unmatched  challenges related to: skills, privacy, technology, security, regulations, outcomes, costs, and scale.

This, inter alia means that, the coming year will see a balancing of priorities between potential business benefits and policy decisions.

Behavioral profiling and modeling will be among top priorities. This will result in the creation, capture, and processing of unprecedented scales of data. Leading categories of data namely purchases, payments, text messages, travel, and web searches are at the core all the stakes.  

This also increases exposure from amassing highly personal information about individuals. This will drive policy decisions around deployment models, use of customer data, risk, and compliance. 

In the coming year, there will be more clarity on privacy policy, more industry best practices to leverage, and more flexible models.