It is more and more exciting to see how Mobile Apps dramatically transform our existence, the way we consume and behave, learn and communicate, work and entertain in real-time and anywhere.
- By 2016, 88% of planners expect their attendees to consider mobile event apps as critical to their event experience.
- By 2016, 86% of planners will have an app at their event.
- The top 10% of respondents in terms of current attendee app usage say 85% of their attendees are using apps today and 94% will be using apps by 2016.
- The top 10% of respondents in the print savings category say they’ve saved 84% on printing costs.
- 94% of the industry with a mobile event app will increase or maintain their app spending level in 2015.