Leverage innovations in marketing technology as they happen.
It is henceforth clear that, Marketers today struggle to connect the vast amount of data created as customers move from channel to channel, engaging with brands, products, and services both online and offline.
Based on these realities, at
Connectikpeople.co, we believe that, Leverage
innovations in marketing technology as they happen, means inter alia:
- Better connect marketers with their individual customers and orchestrate real-time, personalized experiences,
- Give marketers a more holistic view of their customers and adapt to relevant, real-time interactions across channels,
- Tap easily into the innovations of the marketing ecosystem to connect marketing data, applications, and media from a variety of vendors in one place,
- Moving beyond legacy data warehouse and CRM approaches to customer data,
- Connect disparate behaviors that occur across offline and digital channels to one individual person,
- Leverage real-time events to help marketers to deliver relevant customer experiences,
Seamless integration with sales, service and commerce applications to help
organizations create consistent, connected, and personalized brand experiences
across all channels and devices is also recommended by Connectikpeople.co.