Combat illegitimate advertising traffic originating from data centers in our digital age.
Always exciting to observe that collaborativeefforts between industry leaders including: Google, Rubicon Project, Facebook and Yahoo are deployed to combat illegitimate advertising traffic
originating from data centers.
It is obvious that a clean, well lit and high-quality advertising
marketplace is in the best interest of advertisers, publishers and consumers as
well.
So Connectikpeople.co encourages the advertising industry’s biggest players
who share a commitment to high-quality traffic and to collectively share data
center IP addresses hosting fraudulent or deceptive software bots.
The collaboration will provide the entire industry with pooled insights and
help reinforce a commitment to blocking illegitimate traffic; combating
malware, fighting ad supported Internet piracy to promote brand integrity, and
promoting brand safety through greater transparency.