Online video advertisements market from 2015-2019.
With the growing deployment
of 3G and 4G mobile networks around the world, the proliferation of mobile
video consumption is real. Interactions within social platforms and the arrival
of new customized streaming services accelerate this trend.
Therefore, digital media and marketing professionals are increasing their
expenditure on online video advertisements to attract consumers.
According to Technavio ( a new report on the global online video platform market), these advertisements have
proven to be more effective than TV commercials by helping the brand produce
more visibility and views.
Connectikpeople.co can also observe that, the market is expected to grow at
a CAGR of more than 14% from 2015-2019.
The introduction of video analytics may streamline the revolution. In fact,
analytics solutions track the number of viewers at any given time, along with
videos viewed, viewing rate, geographic distribution, and real-time data about
upload and download speed.