Getty Images +Visual IQ for Advanced Marketing Attribution
Interaction with digital media across channels and devices and efficiencies in marketing spend are at the centre of stakes.
In effect, Visual IQ through its advanced attribution solution is
helping Getty Images to understand how consumers interact with its digital
media across channels and devices and drive efficiencies in its marketing
spend.
Here, advanced measurement
solution that would help better understand marketing performance and assess
optimization opportunities in an objective, granular, and actionable way drive
excitements.