Stakes around internet banner ads, rich media for a limited duration and Video advertisements
The Internet Advertisement Market is on solid growth
in terms of revenue, and opportunities. On this momentum, banner ads as one of the oldest methods of internet advertisement
draw lots of excitements.
“Statistics show that banner ads help in enhancing
the brand value of the company or the products as compared to other modes of
advertisement,” says Ujjwal Doshi, a lead analyst at Technavio for publishing and advertising research.
In effect, banner ads are compelling, concise, and easier
to understand for the users; while video advertisements too, are more effective
when the advertisement is followed with a social or emotional message.