The driving forces of the premium A2P and P2A messaging market

Day after day, new tech realities and trends enter and influence our lives; so that we are now definitely accustomed to. 

 

For instance, increased mobile marketing by marketers and application developers, growth in mobile payment and mobile banking applications, ability to receive messages without data connection, and rapid increase in mobile subscriber base are some of the driving forces of the premium A2P and P2A messaging market.