The US and China, UK, Japan, Germany, Australia and Canada in mobile advertisement spending
The growth of mobile advertisement is very exciting. The momentum is global with the growth of
mobile advertisement in emerging economies as a great factor that will
contribute to this growth.
According to Technavio, the US and China will maintain their position as the leading
markets, with mobile advertisement spending accounting for more than USD 40
billion in the US and close to USD 22 billion in China as of 2016.
One can also observe that, apart from these countries, the UK, Japan,
Germany, Australia and Canada are also set to witness significant growth in
mobile ad spending.