The most exciting regarding mobile wallets used in retail stores
One can observe that, the application of mobile wallets in retail stores increased rapidly in 2015-2016. The processing fee for transacting via mobile wallets is much lower than card-based transactions.
Mobile wallets used in retail stores offer customers with benefits such as coupons and loyalty points.
In effect, Retailers use this information to understand consumers’ demands and give consumers a better shopping experience.
I can also recall that, Mobile wallets act as a bridge between the online and physical world. It helps users to improve their purchase decision-making process by giving them an opportunity to compare various products and read reviews simultaneously. It allows retailers to change their offerings based on a customer’s location, loyalty, purchase history, transactions, and preferences.
