The Indian wearable (basic wearables and smart wearables) market
The most
exciting is to recall that, low cost fitness trackers are
on a powerful curve in terms of adoption.
For those
who are unfamiliar, smart wearables can run
third party apps and basic wearables can’t.
Vendor like
Fossil paves its way into Indian wearable market and fresh shipments of new
models from vendors like Apple and Samsung fuelled the growth.
In terms of
price, <$50 segment continues to dominate the category. This entry level
segment is dominated by fitness trackers from vendors like Goqii, Xiaomi, and Intex.
In the
effort to enhance value proposition, devices in
this price segment have seen drastic evolution over last year from being basic
activity trackers to one with display, basic phone notifications and heart rate
sensors”, says Karthik J , Senior Market Analyst, Client Devices, IDC
India.
Fitness
tracker device backed by integrated service ecosystem like personal trainer, doctor, and diagnostic in on an exciting momentum.
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