Here is how Retailers mainly see smart retail technologies

Many surveys reveal that, Retailers mainly see smart retail technologies as tools to incrementally and/or indirectly improve current retail operations and practices in the short term by strengthening the brand, improving the customer experience, and reducing costs.

 “Retailers are not realizing that they can deploy these technologies in new online business models and other revenue opportunities to transform existing retail practices and enable seamless shopping experiences like Amazon Go,” says Dominique Bonte, Managing Director and Vice President at ABI Research.