The premium messaging services

The premium messaging services are widely used for participation in various types of contests or lucky draws being broadcast on TV or radio, for spoil alerts, horoscopes, weather alerts or to participate in the interactive radio or TV shows. 

 Premium messaging are mostly text based and are also used for making donations, subscription or voting services.

According to Research and Markets, the premium messaging market was valued at US$57.872 billion in 2017 and is expected to grow at a CAGR of 5.16% to reach a market size of US$74.410 billion by the year 2022.