The major advantages of SMS, MMS, and RCS

Reliable reply paths, availability of threading, seamless operation, easy and cost-efficient implementation, and scalability are some of the major advantages of SMS, MMS, and RCS. For instance, in 2016 February, Bustova, a bus ticket booking mobile application, was launched.

Globe Labs' SMS API is used by the users to book their bus tickets and pay a reservation fee using their mobile prepaid airtime. At the bus terminal, on the day of the trip, the user can pick up the ticket and pay the bus operator directly.