Google Capital is ready to invest in companies solely, when they hit their growth phase.
Officially, operational
since yesterday, henceforth Google Capital enriches the Google investments portfolio
with a new approach; this times targeting companies on growth phase. In fact if
Google
Ventures ‘s goal is to invest in the most promising companies of tomorrow,
with Google Capital, Google is finding companies that have already built a
solid foundation and are really ready to expand their business in big ways. Google
promises to look across a range of industries for companies with new
technologies and proven track records in their fields. Already, SurveyMonkey, Lending Club and Renaissance Learning include its portfolio led by partners David Lawee, Scott Tierney and Gene Frantz.